The Farmers Santa Parade marks the start of the festive season in Aotearoa, sprinkling magic, song, and dance down Auckland's Queen Street.

Returning for its 93rd year, the much-loved parade is back on Sunday 29 November 2026 from 1pm, with favourite characters, spectacular floats and exciting new arrivals making their Queen Street debut.

This FREE family event features the parade's star, Santa, alongside colourful floats, and beloved characters.

The celebration continues straight after at Santa’s Party in Aotea Square from 2.30pm, featuring a special Paddington Bear stage show and a line-up of dazzling entertainment.

Arrive early, find your perfect viewing spot, and get ready to welcome Christmas with Auckland’s favourite festive tradition!

Key Details:

Date: Sunday 29 November 2026

Postponement Date: Sunday 6th December 2026

Time: 1pm

Location: Queen Street, Auckland Central. Route runs from the corner of Mayoral Drive and Cook Street, down Mayoral Drive, into Queen Street, then Customs Street East, finishing at Britomart Place.

Pre-parade time: 12pm

Parade time: 1pm

Santa's Party time: 2.30pm, Aotea Square

Cost: FREE

Family friendly event