Step inside The Distillery for a behind-the-scenes look at how brand identities and packaging are developed. Local designer Manda Clarke will unpack the evolution of Papaiti Gin and The Distillery’s own brand identity, sharing the thinking, concepts, and creative decisions

that shaped both projects.

Manda will explore the journey from early ideas and alternative directions through to the final outcomes - discussing why certain concepts were developed, refined, or left behind, and how strategy, storytelling, craft, and customer experience influenced the final brands.

The session will include an opportunity for audience questions, alongside insights from The Distillery owners on their perspective of the brand journey.